XBIZ
CECash Signs On to Present XBIZ 360° Digital Conference
XBIZ Award-winning Affiliate Program of the Year, CECash has signed on to present the XBIZ 360° Digital Conference slated for Jan. 9-12 at the luxurious Sofitel Hotel in Los Angeles.
Better Geo Targeting for Focused Messaging
The world is a big place, filled full of people from far away lands — not all of whom are reasonable prospects for a sale — while some of whom are downright detrimental to your profitability. Since they all can access your site via the Internet, some means should be found to cater to the best, via regionally focused content or marketing messages, while eliminating the worst, via technical means such as IPbased geo-targeting. Understanding the limited accuracy of various geo-location techniques is vital, however, when doing so.
Video Game - Sex Toy Distributors Tap Into Video Production
Distributors are going the extra mile to support manufacturers and retailers in maximizing sales with self-produced training videos. Offering a unique perspective that speaks directly to retail staff, distributors go beyond product information, offering sales tips to apply on the retail floor. Honey’s Place launched its web talk show “Honey’s Place Live” in 2010 and continues to offer monthly episodes. Hosted by Honey’s Place buyer Lou Anginone and senior account manager Laura Sweet, the talk show features manufacturers as they sit down to discuss upcoming products and other topics of interest to retailers.
Obama Win Reinforces XBIZ Poll Result
The re-election of Barack Obama to a second term as president on Tuesday night also appeared to be a victory for the adult entertainment industry, which overwhelmingly favored the incumbent in a poll conducted in October by media organization XBIZ.
Live Cams & Dating
Europe has long been a vital market for the adult entertainment industry, and two areas of the erotic online world that continue to be quite popular in Europe in 2012 are live webcam sites and dating — both of which offer consumers a more interactive type of experience than they expect from sites specializing in downloadable adult content.
Nikki Benz to Host Backstage Winner’s Circle at 2013 XBIZ Awards
XBIZ is pleased to announce Nikki Benz as official host of the Backstage Winner’s Circle at the industry's awards event of the year, the 2013 XBIZ Awards, presented by Fleshlight, on Jan. 11 in Los Angeles.
James Bartholet - Parody Producers’ Go-to Guy
It takes courage — and a lot of heart — to jump from mainstream Hollywood into the world or porn. And maybe that’s why James Bartholet’s latest parody role as the Cowardly Lion in Will Ryder’s upcoming “Wizard of Oz” parody fits him perfectly.
Fleshlight to Present 2013 XBIZ Awards Show, Sponsors XBIZ 360° Events Series
Fleshlight has signed on to present the industry’s biggest night, the 2013 XBIZ Awards on Jan. 11, which will round out the XBIZ 360° six-event trade series.
European Traffic Stats And Sources
Adult website owners with the world at their fingertips always look for more visitors; with prospects from certain geographical areas traditionally more profitable to target — such as those from the greater European region.
Bachelorette & Games
Major novelty manufacturers have really stepped up their games in the bachelorette and game categories. Most notably within the category, manufacturers are updating their packaging to create a synergistic plan-o-gram of their items that can reproduced on the walls of retailers worldwide.
CalExotics Aligns With XBIZ 360°, Signs On With Multiple Titles
Leading adult pleasure products manufacturer CalExotics has enlisted its support of multiple XBIZ 360° key events for the retail marketplace, as well as the star-studded 2013 XBIZ Awards, presented by Fleshlight.
Report: Mobile Devices Appeal to Next Generation Consumers
A recent study by Blackboard, Inc. reveals that half of American high school students, plus 40 percent of middle school attendees, either own or receive access to a Smartphone or tablet — reflecting a 400 percent increase in mobilized Internet devices since 2007.
Euro Charge - Preferences Vary Country To Country
The online adult entertainment sector has evolved considerably along the way, but one thing about online adult entertainment hasn’t changed: Europe continues to be a major consumer of adult websites. And for adult webmasters, success in that market not only means having quality sites, it also means understanding the online billing preferences of European consumers, which can differ considerably from the online billing preferences of their U.S. counterparts.
'Button Law' Slows Germany's Mobile Market
The European mobile market may be on a fast track, but there are always bumps in the road — usually taking the form of nagging regulations.
European Trends - Bullish On Mobile
Europe may look like an economic disaster on the nightly news, what with failing banks, enormous debt and populations rioting in the streets, but when it comes to mobile porn, things couldn’t be better. With a fertile market and bright future, more companies are jumping on the bandwagon.
Q&A With Kink.com's Peter Acworth
Peter Acworth knows his niche and sticks with it. So far, BDSM and bondage have done him well; the Kink.com CEO is one of the most explicit and cutting-edge adult producers to emerge in the last 20 years.
Parody Still Pays
Just a few years ago skeptics predicted the porn parody craze would never last. But in the face of diminishing DVD sales and other marketplace downers, parodies continue to be made — and in the hands of the right producers and distributors, they still turn a profit.
Adam & Eve Signs On to Present XBIZ 360° Retail Conference
Distinguished adult retail franchise Adam & Eve Stores has signed on to present the XBIZ 360° Retail Conference slated for Jan. 9 at the ultra-chic Sofitel Hotel in Los Angeles.
Tweeting With Vigor
Being there may be half the battle in many aspects of life but when it comes to marketing your brand on Twitter, it is really just the first step. In many ways, it was the talent in the industry that showed the online marketers what could be accomplished. While some were skeptical of the marketing value of the service when it was in its infancy, performers were taking advantage of the lack of content restrictions to bring not only their bodies but their personalities to the public. Several years on and there is scarcely a performer, production company or affiliate program without a Twitter account.
Pipedream Signs On to Present XBIZ 360° Pleasure Products Conference
World-renown, award-winning manufacturer Pipedream Products has signed on to present the XBIZ 360° Pleasure Products Conference slated for Jan. 9.