profile

Eye of Love’s Jacqui Chowaiki Discusses Pheromones

Eye of Love Arousing Pheromone Collection is designed to help men and women of all ages attract one another. Used daily, the company says its pheromones will enhance a positive emotional reaction in any environment giving users an added advantage.

Although pheromones are odorless, Eye of Love has added special fragrances to enhance their effect and outcome. According to the company, the perfume and pheromone work on two different levels. The pheromone is odorless and stimulates a chemical reaction, while the fragrance complements and enhances the particular mood.

We aim to deliver our products on two levels — one, pheromones to achieve your desires and, two, the fragrances that connect to your mood.

In this exclusive Q&A with Eye of Love’s director of sales and marketing, Jacqui Chowaiki, she offers XBIZ Sensuals more details about the Arousing Pheromone Collection.

XBIZ: Can you give us some background on the company?

JACQUI CHOWAIKI: Alberto Chowaiki founded Eye of Love in 2012. It was first launched in the international markets of Europe and Asia, prior to bringing it to the U.S. in 2014.

XBIZ: What inspired the launch of the brand?

CHOWAIKI: We have found through various studies that many people were using pheromones for daily use and its natural benefits, rather than for just sexual attraction. The marketing and packaging of those brands, however, was not compatible with this ideology and nor was the quality. We therefore realized a great opportunity in delivering on that strategy, bringing about this awareness, and making it acceptable for all individuals. Thus the Eye of Love brand was born.

XBIZ: What makes Eye of Love different from other pheromone-infused products?

CHOWAIKI: We only use very high-quality synthetic pheromones (no blends or animal byproducts) in our collection as well as imported fragrance oils from France. We aim to deliver our products on two levels — one, pheromones to achieve your desires and, two, the fragrances that connect to your mood. In addition, our packaging and aluminum atomizers are very stylish and mainstream.

XBIZ: How would you describe the demographic of Eye of Love’s customer base?

CHOWAIKI: Our customers are primarily working-class, everyday people. They vastly range from sales people to waitresses, dancers, students, real-estate brokers, as well as people either looking for or who are in a relationship. The positive effect is for everyone.

XBIZ: Discuss the alternative uses for pheromones besides sexual attraction.

CHOWAIKI: Pheromones are used to enhance your daily life whether you’re working, playing, or being intimate. Many of our customers claim using Eye of Love pheromones increases their salesmanship since people feel more comfortable being around them. Waitresses also say their tips have gone up after they started wearing our pheromones. It is all about creating an enhanced friendly feeling or a trusting environment. If there is an attraction it will allow you to take the relationship further. If there is no attraction, just like aura and charisma you don’t know why you feel more comfortable being around certain people than others.

XBIZ: How many different scents does Eye of Love offer?

CHOWAIKI: Eye of Love has 18 different and unique fragrances. These are available as Eau de Parfum, Eau de Toilette, Ambiance sprays, and pheromone massage candles. Each variety is special with a specific attraction, depending on your needs or desires. We have something for everyone so be prepared to “Awaken your Senses…”

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Tips for Making the Most of In-Store Marketing

When it comes to brick-and-mortar retail, getting shoppers in the door is only the beginning. Once they are inside, catching their eye and getting them to open their wallets is a whole other ballgame — both for retailers, who want shoppers to spend as much money as possible in their stores, and for manufacturers, who want that money spent on their products specifically.

Rebecca Weinberg ·
opinion

Upselling Strategies for Pleasure Product Ecommerce Success

In online commerce, every sale matters. This is particularly the case in the pleasure sector, where there is intense competition and as many customer preferences as there are products. Online retailers must therefore find ways to be competitive — and one of the best methods is upselling.

Carly S. ·
profile

WIA Profile: Stephanie Elias

After encountering some less-than-body-safe adult products, Stephanie Elias joined forces with her real-life BFF, Hannah Hutton, to launch Personal Fav, a product collection that currently includes two lubricants that promise the cleanest, most vagina-safe experience ever.

Women In Adult ·
opinion

Sweetening Up Sales With Lubricants, Topicals and Sexual Enhancers

For as long as people have been getting it on, they have also been finding ways to enhance their pleasure. The ancient Greeks loved sex and were incredibly open about it. We even have historical records of some of the various tools they created and used to enhance the experience.

Rebecca Weinberg ·
opinion

Why Sourcing Pleasure Products from Alibaba Might Pose Risks

The allure of Alibaba and similar ecommerce platforms is undeniable: They offer a vast marketplace where businesses can access a plethora of products at seemingly unbeatable prices. For those in the pleasure industry, however, sourcing from these platforms can present numerous potential challenges and issues that may outweigh any cost savings.

James Guo ·
opinion

A Look at Sex-Positioning Product Features That Drive Sales

Whether your customer has mobility or stamina challenges or is simply looking to try a creative new position, their new best friend in the bedroom can likely be found in the many styles of position support devices available on the market.

Corrinne Musick ·
opinion

How 'Bridgerton' Is Sparking Interest in Steamy Romance

Were you as excited as I was about the premiere of “Bridgerton” Season 3? If all those steamy scenes of passionate courtly love and lustful glances over Regency-era fans give you tingles of excitement, you are not alone.

Scarlett Ward ·
opinion

Retail Staff Training Tips for Building Inclusivity

A well-trained team is the backbone of any retail environment. Staff interactions significantly influence customer perceptions and comfort levels in every kind of store — but especially in the sexual wellness sector, where sensitivity, cultural competency and inclusivity can truly transform the customer experience, fostering trust and loyalty.

Ian Kulp ·
opinion

How to Incorporate Current Trends Into Store Displays

Ever walk into a store and get stopped dead in your tracks by an attention-grabbing display? Maybe it’s the pop of color, or perhaps it’s the design you love. Whatever the reason, in-store displays can grab customers’ attention and even drive sales and foot traffic to your store. But how do you create displays that surprise and hook your audience?

Carly S. ·
profile

WIA Profile: Vanessa Rose

From psychology to journalism to adult retail copywriting and product sales, Vanessa Rose’s career path has continually broadened her horizons while leading her far and wide across Australia.

Women in Adult ·
Show More