XR Brands

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opinion

How to Explain Wax Play to Shoppers

When it comes to candles in the bedroom, most folks think of them as a great way to create a sexy ambiance. For folks who enjoy wax play, however, candles are also a kinky way to heat things up. While it may sound daunting to the uninitiated — because, you know, fire and hot dripping wax — wax play can be a fun and accessible sensation-play option, as well as an excellent intro to BDSM.

Rebecca Weinberg ·

SexToyDistributing Now Shipping New Products From XR Brands

SexToyDistributing is now shipping new products from XR Brands' Jock and Master Series lines.

XR Brands Releases 'Passion Enhancers' Topical Line

XR Brands has released its new Passion Enhancers line of topical products.

XR Brands Hires Rob Phaneuf as Director of Sales and Marketing

XR Brands has named industry veteran Rob Phaneuf as its new director of sales and marketing.

XR Brands Debuts 'Big Ballers' Novelty Accessories

XR Brands has introduced its new Big Ballers line of novelty accessories.

XR Brands Expands Jock, Master Series Lines With New Realistics

XR Brands has debuted a new collection of  skin-colored cock rings and a series of seven silicone Real Skin dildos from its Jock line; and a medium-brown color of the Hard-on Briefs Penis Panties from its Master Series line.

XR Brands Hires Roxana Mendoza as Senior International Sales Exec

XR Brands has tapped industry veteran Roxana Mendoza as its new senior international sales executive.

XR Brands Expands 4 Glass Product Lines

XR Brands has expanded its Pleasure Crystals, Prisms, Master Series and Creature Cocks lines with new sculptural glass shapes.

opinion

Sweetening Up Sales With Lubricants, Topicals and Sexual Enhancers

For as long as people have been getting it on, they have also been finding ways to enhance their pleasure. The ancient Greeks loved sex and were incredibly open about it. We even have historical records of some of the various tools they created and used to enhance the experience.

Rebecca Weinberg ·

XR Brands Debuts 13 Brand Bundles for Brick-and-Mortar Retailers

XR Brands has unveiled 13 new brand bundles for brick-and-mortar retailers.

XR Brands Debuts New Promo Bundle for 'Master Series'

XR Brands has launched its Master Series Neon Promo Bundle.

Road Warriors: Pleasure Brand Heroes Share the Grit and Grind Behind Empowering Retailers

The brand ambassadors and sales executives who travel worldwide, representing their companies and educating on products and sexual wellness, are the social butterflies of the adult retail industry.

XR Brands Expands 'Bang!' Line With Glow-in-Dark Toys, Rotating Plug

XR Brands has expanded its Bang! line with a five-item Glow-in-the-Dark collection and a new remote-controlled rotating and vibrating butt plug.

XR Brands Debuts 'Creature Cocks' Neon Sign Promo Bundle

XR Brands is introducing the Creature Cocks Neon Promo Bundle for brick-and-mortar retailers, offering a coordinated set of promotional materials.

opinion

Exploring the Evolution of Dildos From Prehistoric Times to Present Day

You know the old saying, “There’s nothing new under the sun”? Not so, when it comes to dildos! Like the rest of the industry, dildos have seen a veritable explosion of innovation. Where once there were only insertable phalluses in a couple of sizes and colors, we now have an absolutely massive selection of dongs.

Rebecca Weinberg ·

Gen Z: How Social Media Is Driving Pleasure Product Modernization

“Zoomers,” another term for Gen Z, is a play on “boomers.” It references the fact that — unlike their millennial and Gen X predecessors, who had to acclimate to the digital world as it was still dawning and exponentially growing — this generation grew up in a world that was already fast-paced and technology-driven.

opinion

A Look at the Serious Business of Novelties in Retail

Adult retailers put a lot of thought into the products they carry. They want to offer customers high-quality sex toys with the latest technology and features, plus a robust selection of condoms and lubricants — all at competitive prices.

Rebecca Weinberg ·

XR Brands Adds Accessories to 'Creature Cocks' Line

XR Brands is expanding its Creature Cocks line of dildos with a variety of new accessories, including personal lubricants, numbing sprays, and a pleasure product cleaner.

XR Brands Unveils 2 New Masturbators From 'Jock' Collection

XR Brands has introduced two new masturbators from its Jock collection, part of its Curve Toys line.

Sextech 2024: A Look at the Latest Innovations in Pleasure Products

From classic designs amplified with extra power to unique functions and one-of-a-kind shapes intended for deep stimulation, the current wave of pleasure products is bringing customers new ways to push boundaries and immerse themselves in pleasure.