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opinion

Revenue Theories on Dating Sites

A wide variety of adult dating websites can be found on the Internet, ranging from gay dating sites to BDSM dating sites to dating sites with a MILF/cougar focus. But if there is one thing that all the many different types of adult dating sites have in common, it is a desire to make money. How they go about making money, however, can vary considerably from one company to the next. Some adult dating sites don’t have any paid memberships at all; they make their money from an entirely advertising-based revenue model. Others, meanwhile, offer members the option of either free memberships or paid memberships with platinum features (members can’t access the platinum features unless they pay for them). When dating sites offer the option of paid memberships, they need to think about the ways in which customers are going to be billed — and that can differ quite a bit, depending on where the customers live.

Alex Henderson ·
opinion

Nuts and Bolts of Dating Sites — Getting Traffic

From Wikipedia to YouTube, mainstream websites have been a valuable promotional resource for many adult entertainment companies. Comprehensive biographical info on an abundance of adult companies can be found on Wikipedia; adult entrepreneurs often post nonexplicit promotional clips on YouTube. And when it comes to adult dating sites, mainstream search engines like Google, Yahoo and Microsoft’s Bing can be important ways to build traffic and attract customers.

Alex Henderson ·

Dating Mobile - Cracking the Market

Cracking the ever-expanding online dating and personals market is tough. And even experienced webmasters need to stay ahead of the curve in a market segment that although relatively new, is already offering some unique challenges on a global scale. mThere’s nothing more valuable than solid, no-nonsense advice from those who have “been there, done that” and are now onto the next steps.

Bob Johnson ·
opinion

The Dating Game - Mobile Strategies

It’s no secret, hooking up, dating, relationships — call it what you may, the idea of meeting someone on a personals website and potentially being involved in a sexual relationship, whether real or virtual has captured the minds of users throughout the world.

Bob Johnson ·
profile

Jim Powers: Two Decades of Comedy Gold

Controversial. Irreverent. Hilarious. Resourceful. Dedicated. These are just a few of the words used to paint a picture of one of the most colorful personalities in porn: veteran director Jim Powers. For the past 20 years, the self proclaimed industry lifer has dedicated himself to creating the kind of adult entertainment that makes people feel good about masturbating in their love-less living rooms. We caught up with the zany award-winner to discuss humor, the art of parody, and his latest spoofs for Smash Pictures.

Nelson X ·

XBIZ EU London Show Dates Set for Sept. 16-19

XBIZ is pleased to announce Sept. 16-19 as the official show dates for XBIZ EU 2012.

XBIZ TV: 'Insatiable' Asa Akira Goes From Dominatrix to Performer of the Year

XBIZ TV on Friday debuted an exclusive new video interview with award-winning adult film star Asa Akira.

opinion

Adult Site Marketing In The Mainstream

I recently finished a conversation with someone who was trying to help their company’s social media representatives to do a better job. Where the conversation had started initially as a ROI/traffic/social media conversation, it ended with how to express marketing and posting changes to get the maximum result for the time invested.

Kelly Shibari ·
profile

Experienced Experimentalists

Alex and Suzanne, a U.K.-based couple, started their online journey with a personal blog dedicated the exploration of all things sex. A flood of requests turned their attention to sex toy reviewing, and thus SexToysBuzz.com was born. The site has evolved into a dynamic resource, offering honest reviews that bring out the best of every item, a mobile-friendly format and a monthly Buzz Club newsletter that broadens the exposure of its sponsors’ brands and awards recipients with free toys. Named Best Online Resource at the 2011 Erotic Trade Only Awards, SexToysBuzz.com looks to a New Year of success — but first sits down with XBIZ to talk about the inspiration, goals and future of its influential online presence.

Ariana Rodriguez ·

Custom Infographics for Traffic Development

Can porn sites build traffic using infographics? For adult website operators seeking additional traffic sources, the answer is “yes.”

Stephen Yagielowicz ·
opinion

Search Ingredients

For many adult Internet marketers, branding, traffic generation and domain names go hand-in-hand — a walk down an ever-changing path, with many turns along the way. Keyword-rich domain names have long been valued for their positive impact on search marketing and the high quality traffic it delivers. Likewise, many catchy names (think Bing, Google or Yahoo) that readily lend themselves to serious branding efforts are prized for their ability to be memorable — and successfully trademarked.

Stephen Yagielowicz ·

XBIZ TV: Ira Isaacs Discusses Obscenity Trial

XBIZ TV has debuted an exclusive video interview with Ira Isaacs, the Los Angeles fetish film producer and distributor whose recent obscenity trial ended in a mistrial.

profile

An App That Cums

Peter North tells XBIZ that times have changed for male talent. When he was building his following in the mid-to-late 1980s, “there was a limited amount of guys that looked decent and there weren’t as many male actors,” North recalls. “The ones that worked quite a bit and worked well, they got a lot of recognition, but the X-factor that I brought from Day One was the cumshot.”

Stephen Yagielowicz ·

XBIZ TV: Sunny Leone Talks Bollywood Debut, Superstardom in India

XBIZ TV on Tuesday debuted an exclusive new video interview with award-winning adult film actress Sunny Leone.

XBIZ Releases 2012 Market Research Report to Industry, Media

Adult industry news media organization XBIZ has released its 2012 XBIZ Research Report surveying the attitudes, views and trends impacting the adult entertainment industry and featuring perspectives from top industry figures such as Larry Flynt, Steven Hirsch, John Stagliano, Allison Vivas and Peter Acworth, among others.

opinion

Continuous Lighting Developments for Adult Shoots

Technology is ushering in a new generation of cool-running video lights that provide a big bang for the buck — while keeping adult performers comfortable and squint-free, even within the “intimate” working distances typical of our industry. XBIZ recently took a look at some of the latest developments in the lighting field. Here’s what we found:

Stephen Yagielowicz ·
opinion

Vendor Vigilance — Keeping Eyes on Suppliers

Sometimes the biggest threats to your website’s security may come from those closest to you; such as your employees and the guys writing your code. Beyond the intentionally malicious acts of disgruntled employees or competitive “spies,” simple incompetence and incomplete training regimens can easily lead to disastrous and even unrecoverable results — underscoring the need for proper workplace education and monitoring.

Stephen Yagielowicz ·
opinion

In 2012, It's All About Brand Protection

Once upon a time, a company had little more than its copyrights and trademarks, product safety and the CEO’s indiscretions to worry about in regards to the consumer brand protection arena. Today, however, every voice is heard — from the highly paid CEO sitting in his executive boardroom, to the lowliest janitor, who spends his dreary days swabbing out the company’s dirty toilets. Both are given equal weight online.

Stephen Yagielowicz ·
opinion

Rebranding And Your TLD

As the .XXX adult toplevel domain (TLD) continues its rollout, many operators embracing the new arena are considering its impact on brand development; especially when an existing dot-com has already been developed. Thus, the pressing question of “Should I switch my main site over to .XXX?” is on the front burner for a lot of folks.

Stephen Yagielowicz ·

XBIZ TV: Adult Film Sensation Jessie Andrews Talks 'Portrait,' Accolades, Career

XBIZ TV on Monday debuted an exclusive new video interview with award-winning actress Jessie Andrews.