NEW YORK — Bonner Trading USA has acquired South Korean pleasure brand Zini.
"The acquisition of Zini marks a significant milestone for Bonner Trading as it expands its product portfolio and reinforces its dedication to delivering innovative, high-quality and accessible wellness, pleasure, and beauty products to its valued customers," said a rep.
Bonner Global Sales and Marketing Director Ian Kulp touted the importance of the acquisition to the company's overall marketing strategy.
"We are thrilled to have Zini," he said. "This acquisition strategicallyaligns with our long-term vision and commitment to providing customers with best-in-market solutions and options. A new Zini is within reach, and we’re making this transition as smooth as silk, to ensure you feel (and see) the ‘love.’ With Zini, we’re confident in strengthening our market position and better servicing our customers' evolving needs and desires."