BARCELONA — ExoClick has announced the hiring of digital advertising expert Kelan Stone as its new Head of Members Area Business.
According to the company, Kelan will head up the development of a new business segment related to membership site traffic and email marketing set to be integrated into ExoClick’s portfolio.
“I am super excited to join ExoClick,” Stone says. “The company is one of the leaders in innovation in the ad tech space.”
“ExoClick’s global marketplace and proprietary technology allow the seamless integration of members’ area traffic as well as ad spot monetization for membership site publishers,” Stone adds. “I will shortly be launching this business segment, along with email marketing monetization on ExoClick’s ad network, so stay tuned for details.”
ExoClick CEO Benjamin Fonzé welcomed Stone to the team, citing his decade’s worth of experience in senior sales positions, and notes that he is an expert in North American traffic.
“Kelan is one of the pioneers in developing proven business concepts to monetize membership site traffic [and] we are very excited about the potential that his skills will bring to ExoClick’s ever expanding portfolio of products,” Fonzé says. “This has huge growth potential for ExoClick and many big business opportunities for ExoClick’s global network of clients and partners. We will be announcing full details very soon.”
To see an interview with Stone on ExoClick’s ad tech show, “The Additive,” click here.