Berman Innovations in Distro Deal With Australia's Sugar And Sas

SYDNEY — Berman Innovations, creator of POP by The Semenette / POPDildo, today announced a distribution deal with Sugar And Sas, a boutique wholesaler and distributor of sex toy and novelty products for the Australian market.

“I am thrilled Sugar And Sas will be distributing POP to the Australian market,”  Berman Innovations CEO Stephanie Berman said. “They have a fantastic team, and I love their attention to detail when it comes to smaller, boutique brands. It was an easy decision to have them as our Australian distributor, and I’m excited to see the positive response from this partnership.

“We have received a wonderful response from the Australian market thus far, and to have Sugar And Sas on board to make POP more widely accessible is fantastic. I strive to provide customers with the highest level of customer service along with quality products, and am confident this partnership will achieve that and more.”

POPDildo allows partners to mimic traditional intercourse through its proprietary inner tubing and pump system, complete with ejaculation.

"After its success overseas, we are thrilled to be offering POPDildo to Australian retailers,” said Rose Hunt, sales manager for Sugar And Sas.

Australian retailers interested in carrying POPDildo may email rose@sugarandsas.com to place their orders.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Nu Sensuelle Unveils 'Velvet Touch' Liquid Silicone

Nu Sensuelle has debuted its new Velvet Touch liquid silicone formulation in three new pleasure products.

Biird Debuts 'Gii Glow' Vibrator

Biird has introduced its Gii Glow vibrator.

Bed Nerdz Taps Natasha Silverman as In-House Sex Expert

Bed Nerdz has hired Natasha Silverman as its new resident sex and relationships expert.

Orion Debuts 'Man Wand' From Rebel Line

Orion Wholesale has debuted the Man Wand with Vibration and Moving Wings from its Rebel collection.

Monster Cocks Relaunches Site

Pleasure brand Monster Cocks has relaunched its website.

Sportsheets Releases New Training Video for 'Ex's & Oh's' Line

Sportsheets has released its latest training video, titled "Ex's & Oh's Product Training," hosted by Brand Ambassador Rin Musick.

Nobü Introduces 3 Wand Massagers

Nobü is expanding its Essentials collection with three new mini wand massagers.

Svakom Debuts 'Echo 2' Finger Vibe

Svakom has introduced its Echo 2 finger vibrator.

Male Power Debuts 'Go Wild!' Collection

Male Power has introduced its new Go Wild! collection of men’s underwear.

A Golden Night in Hollywood: 2025 XMAs Shine on Adult Entertainment's Best

To paraphrase the unofficial U.S. Postal Service motto: Neither rain nor cold nor the chaos of natural disasters can stop members of the adult entertainment community from the completion of their appointed duty every January: to honor the artistic and commercial achievements of their peers.

Show More