Uberlube to Showcase Long-Lasting Formula at SHE L.A.

Uberlube to Showcase Long-Lasting Formula at SHE L.A.

LOS ANGELES — Uberlube will be exhibiting its silicone-based personal lubricant at the next Sexual Health Expo (SHE), to be held this Saturday, Feb. 4 and Sunday, Feb. 5 at the California Market Center (CMC) in Los Angeles.

“Uberlube makes sex better for everyone by reducing friction, not sensation,” said John Epler, an Uberlube account executive. “(Uberlube) features long-lasting performance and (uses) simple, body- and condom-friendly ingredients. Uberlube dissipates when no longer needed, (with) no sticky residue."

Uberlube, Epler said, is “great for partner play and ideal for vaginal and anal play. (Uberlube) is scent- and color-free and made in the USA.”

Uberlube, created by Stephen Magnuson, was launched in Chicago in 2002. The brand is celebrating its 15th anniversary this year.

“Today, we continue to batch, test and bottle Uberlube in our Chicago-area facility with our own workers,” an Uberlube spokesperson said. “Currently, only three people know the Uberlube formula, and at least two of them make every small batch we produce. Everyone at Uberlube cares about our product, and it shows.”

An important reason for Uberlube’s success, a representative said, is the company’s insistence on sticking to lubricants rather than manufacturing a wide variety of products.

“Here at Uberlube, all we do is make Uberlube,” a spokesperson said. “We believe in focus and simplicity — not just in our products, but also, in how we do business. Rather than modeling our approach on the restaurant that serves 50 mediocre food options, we are focused on doing one thing right every time: producing the best personal lubricant on the market.”

Veteran sexologist Dr. Ruth Westheimer will give the keynote address for SHE L.A. 2017 on Saturday from 2-3 p.m. Other prominent sexperts who will be featured at this weekend’s gathering include Dr. Ava Cadell, Tristan Taormino, Ducky DooLittle, Reid Mihalko, Allison Moon, Elle Chase, Orpheus Black, Hernando Chaves and Wicked Pictures contract performer Jessica Drake.

The California Market Center is located at 110 E. 9th St. near Main St. in Downtown Los Angeles.

For more information on Uberlube, visit their official website or follow them on Twitter, Instagram or Facebook.

For more information on SHE, follow them on Twitter, Instagram or Tumblr.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Honey's Place Now Distributing Camtoyz

Honey's Place is now distributing Camtoyz pleasure products.

ToyChats Announces Reviewer Incentives

Recently launched pleasure product review site ToyChats has announced a giveaway program for reviewers.

Paradise Marketing Acquires CondomMan

Paradise Marketing has acquired CondomMan distribution.

RIDMII Debuts New Sex Doll Collection

Pleasure brand RIDMII has introduced a new line of sex dolls.

VVD Debuts Combo Set With 'Vkini,' 'Rider Desire'

Pleasure brand VVD has debuted a new bundle with its Vkini vibrating bikini top and Rider Desire saddle.

B-Vibe Expands 'Butties' Collection, Debuts Harness Sets

B-Vibe has expanded its Butties collection with six new anal plugs and introduced two new harness sets.

Dame Acquires Chakrubs

Sexual wellness brand Dame has acquired luxury pleasure products company Chakrubs.

B-Vibe's 'Rimming Plug' Highlighted in Buzzfeed Article

B-Vibe's Rimming Plug vibrator has been recognized by Buzzfeed as one of 28 "must-have" pleasure products.

BeYourLover Debuts 'Cloud' Vibrator Collection

BeYourLover has introduced its new Cloud series of vibrators.

Lovense Reveals Results of 'Relationship Rut' Survey

Lovense has released the results of a survey asking 2,000 respondents if they felt their relationships were in a rut.

Show More