LOS ANGELES — CAM4 said today that it has selected industry veteran performer Jelena Jensen to lead its event marketing team.
In addition to the managerial slot, Jensen was announced as an official brand ambassador for the live cams company today.
Jensen has been an active figure in the adult entertainment industry since 2001, performing mostly while also working behind the scenes as a webmaster.
“Jelena was the perfect choice to have as our events marketing manager, said Derek Devlin, CAM4’s head of public relations. “Her experience and her reach within the industry is unmatched, and we are happy to have a seasoned professional in such a visible role for CAM4 as we knock out our 2017 goals.”
Devlin said that CAM4 expects to be at a dozen events in North America alone this year.
Jensen’s new role kicks off at the XBIZ 2017 this week where CAM4 is hosting the NaughtyShow at the Comedy Store on the Sunset Strip.
“I am honored to have been selected by the CAM4 team to be put in the driver’s seat of their event presence,” Jensen said. “This is going to be a tremendous year for CAM4 and CAM4VR’s visibility and it is my core objective to increase both B2B and B2C awareness of the company and take the platform to new and exciting events in North America.
“CAM4VR is particularly exciting to promote — we have the industry’s first and most comprehensive 360-degree photorealistic cam shows,” she said. “If CES is any indicator of what’s going to be hot in 2017, its virtual reality and we have some major plans for far reaching brand penetration in Q1 and beyond.”