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Articles by Raj Armani

opinion

How the 10-Minute Delivery Model Is Disrupting the Indian Market

In September, when the iPhone 16 was released, a person in India had the brand-new model delivered to him — while he was waiting in line at an Apple Store, before reaching the front for his turn. How? By ordering on Zepto, one of the leading “quick commerce” platforms that are changing how consumers shop in India.

Raj Armani ·
opinion

The Basics of International Ecommerce Explained

What the ’90s was for the internet and ecommerce, 2021 is for international ecommerce. Technology has made it possible to expand ecommerce in ways that dissolve borders and shrink the distances between countries.

Raj Armani ·
opinion

Is the ‘Marketplace Model’ the Future of Adult Ecommerce?

Envision this scenario: Your average consumer — we’ll call her Jasmine — goes to purchase a new pleasure gadget that she saw earlier on an Instagram page. She searches for it and finds about 12 different varieties sold by eight different vendors.

Raj Armani ·
opinion

Tips for Boosting Retail Sales Through Social Media Marketing

It is not news that social media marketing is a tricky tightrope for most adult brands.

Raj Armani ·
opinion

Why India Is the Next Gold Mine for Adult Business

According to recent reports from CNN and other media outlets, the next 10 years are slated to be India’s “golden moment” in key business sectors.

Raj Armani ·
opinion

How to Master Adult Retail From Home

Ever fancy waking up when you wanted to, having time to make a light breakfast, sip on that steaming cup of coffee while gazing out of the windows at the calm skies or the high-rise buildings ... on a Monday morning?

Raj Armani ·