Articles by Melinda DeSeta
How to Establish a Go-To Brand for Sexual Wellness Consumers
opinion
How to Establish a Go-To Brand for Sexual Wellness Consumers
Recently I was asked, “How do you get your clients to open up and talk about their sexual challenges?” I’m going to let you in on my response.
How to Stimulate Customers' Minds and Bodies — and Your Retail Sales
opinion
How to Stimulate Customers' Minds and Bodies — and Your Retail Sales
With sex toys getting increasing media attention, and the topic of masturbation commonly entering mainstream conversation, more and more people are prioritizing pleasure.
Why Sexperts Recommend App-Controlled Toys
opinion
Why Sexperts Recommend App-Controlled Toys
One thing that people have learned through this pandemic is that physical distance does not have to be reflective of emotional distance.
Retailer Tips for Flourishing Springtime Sales
opinion
Retailer Tips for Flourishing Springtime Sales
As winter turns to spring, and the weather gets a little hotter, people get a lot steamier.