Articles by Ines Kring
opinion
How to Optimize Affiliate Traffic Globally
Affiliate programs have become a major driver of revenue in an e-commerce market, which, according to Statista, is expected to grow by 13.8 percent in 2016.
opinion
Searching for Solutions: Expanding Your Affiliates' Global Reach
Many companies spend time and resources to expand their market reach and actively promote their product in an effort to increase annual revenue. But all too often the behind-the-scenes mechanics are overlooked and frequently neglected.