XBIZ
Payserve, ACIUF Chief Siep Kuppens to Deliver XBIZ EU 2012 Keynote
Siep Kuppens, Payserve CEO and president of the Adult Content Industry United Foundation (ACIUF), will offer his wealth of experience, insight and vision during his special keynote address to attendees of XBIZ EU 2012, presented by AWE and set for Sept. 17-19 at London’s luxurious Radisson Edwardian Bloomsbury hotel.
Fifty Shades’ of Opportunity
The book “Fifty Shades of Grey” and its follow-ups “Fifty Shades Darker” and “Fifty Shades Freed” have become a worldwide phenomenon, with publishing rights sold in more than 35 countries and sales reported at 10 million copies worldwide.
Promotional Strategies for Webcam Models
Even in challenging economic times, creative entrepreneurs find ways to make money — and in the adult entertainment industry, some of the most resourceful entrepreneurs are webcam models. But the adult webcam field has become increasingly competitive, and the cam models who stand the best chance of prospering are the ones with the best promotional and marketing strategies.
Toys: Tech-Smart and Seductive
When sex toys become so hot that Grammy award-winning entertainers want in on the action, then you know you have an industry on the cusp of mega-success.
Tera Patrick to Host 2013 XBIZ Awards
XBIZ is pleased to announce adult film superstar Tera Patrick as the official host of the industry awards event of the year, the 2013 XBIZ Awards, presented by Fleshlight, on Jan. 11, 2013, in Los Angeles.
Chasing the Illusive Trends in Live Cams
Trends in the burgeoning and highly competitive live cams market can seem obvious to the major players, but what’s really important is often illusive. Call it the “phantom” trend — instead of seeking and following what appears to be working, finding an alternative path may be better worthwhile. That’s one flip side theory put forth by Gamma Entertainment’s Guillaume Boisvert, director of Homecams.com, who believes that the secret to success in the live cam market — often overlooked and possibly ignored — is not following general consensus of what works in streaming sex for profit, but apply one simple secret — the illusion of intimacy.
XBIZ Launches Touch-Optimized Mobile Show Guide for 2012 XBIZ EU
XBIZ is pleased to announce the launch of the mobile show guide for the 2012 XBIZ EU, presented by AWEmpire, set for Sept. 17-19 at London’s luxurious Radisson Edwardian Bloomsbury hotel.
Details Matter: Manufacturers Bank on Fresh Designs
The adult novelty industry is, from all accounts, a saturated marketplace that requires every manufacturer to stay on top of the latest trends while trying to forge ahead in a constant attempt to gain even the slightest advantage on their competitors.
OS Versions: Melted Ice Cream Sandwich
For adult application developers, having an entire customer base on the latest and greatest system is an easy way to deliver innovative features to the broadest audience possible; unfortunately, this is not always possible — especially for Android users that may be the victim of platform fragmentation.
Consumer Crossover: Adult Retail is on the Upswing
If any segment of adult has seen an upswing out of a down economy and hard-hit industry, the retail sector is the bright spot in 2012.
Boosting Search CTR, Landing-Page Optimization
Experienced search marketers know that having your listing seen is one thing, getting it clicked on is another matter entirely. Continuing education is required to get ahead in the web search game and one leading venue for this knowledge gathering is the recent Search Marketing Expo (SMX) in London, where attendees benefited from an array of helpful tips for profiting from the Internet today. Included in this information are various strategies for landing page optimization — one of the most important aspects of maintaining an effective Internet presence — such as the following pointers courtesy of search services company Wordtracker (www.wordtracker.com/academy/smx-london).
David Christopher Talks Three Decades of Filth
David Christopher is a 30-year adult industry veteran who rose to prominence in the 1990s as producer, director and performer Pussyman. The moniker was always more than just a stage handle; it represented Christopher’s devotion to the female form, namely its holiest of holies. It’s a passion that has evolved to new extremes in his latest Deviant David titles for Abigail Productions.
Mansion Productions Hosts MPA3 v5 Premiere at XBIZ EU
Attendees of the upcoming XBIZ EU 2012 in London will be among the first to witness the power of Mansion Productions’ MPA3 v5 cascading billing and affiliate management system.
MPEG-DASH Seeks to Standardize Video
It is a dream that many have shared: to publish online video content across all connected devices, with user control over the playback timeline, at a low cost, and using only a single delivery technology.
2012 XBIZ EU London Show Schedule Announced
XBIZ is pleased to announce the official show schedule for the 2012 XBIZ EU international digital media conference, presented by AWE, set for Sept. 17-19 at the Radisson Edwardian Bloomsbury in London.
Lee Roy Myers Takes On ‘The Godfather’
In the porn parody racket, Lee Roy Myers is a made man. But, even he knows that some movies are just too hot to mess with. And, yet, when DreamZone Entertainment gave him the opportunity to spoof “The Godfather,” it was an offer he couldn’t refuse. XBIZ caught up with Myers to have a sit-down about sending-up one of the most revered movies of all time.
Combatting XXX Spam
The large social networks command an enormous share of consumer interest today, making them an irresistible audience for adult marketers; many of whom, unfortunately, have not exercised a deft touch in their efforts — relying on a churn and burn approach that sacrifices user accounts in the name of expediency and spam-master efficiency — but this shortsighted practice eliminates the prime benefits of the relationship building that is possible via social networks; and is a truly shameful waste of profit potential.
How Treating Customers Right Pays
For adult operators, the top mainstream marketers can provide insights into quality customer care. According to service strategist John Tschohl (www.customerservice.com), speed, price and service form a winning combination that increases customer loyalty and revenues.
Leveraging Interactivity to Boost Stickiness
It is a lesson from my earliest days of website development — addiction is the key to retention, not only in terms of keeping members recurring, but keeping them on your site for longer periods of time — boosting the appeal and profit potential of your online endeavors. Rather than a website, however, Windows Solitaire led me to this revelation — a computer game that I witnessed some devotees playing for several hours each day.
Chronic Marketing With Brad Gosse
Attendees of recent XBIZ LA events may be familiar with veteran online marketing guru Brad Gosse, whose presentations have highlighted various unique and innovative approaches to traffic building. Gosse has a new book out, entitled, “Confessions of A Half-Baked (But Highly Paid) Internet Marketer (Volume 1),” which is seeing brisk sales at Amazon.com, where it is among the toprated in its category.