Cardi B has been named Playboy’s first-ever “Creative Director in Residence” and “Founding Creative Director” of the legacy brand’s new premium fan platform, Centerfold.
Bellesa has paired up with Cardi B on "Cardi's Naughty List" to provide subscribers with gift cards for vibrators as well as shopping sprees, stickers and other treats, including Bellesa Plus memberships.
Following the “WAP”-themed cake sent by Bellesa Boutique to Cardi B for her 28th birthday, the company also supplied its signature vibe Aurora for loot bags at Cardi’s celebration — which later received an endorsement from the pop star herself.