Tru Filth will focus on niche material, including fem dom, shemale, MILF, big tit, hairy, bondage and creampie. They also will produce gay adult videos.
"Scott and I spoke about starting our own company one day," Reisner said. "We see Blu-ray taking off, and Scott has had so much success with niche content in standard definition, we decided to keep the narrow vision and shoot that content, but in high-end."
According to Esposito, the two make a seamless partnership.
"I've known Brett for years," Esposito said, "and his work ethic and judgment are unquestionable. I'm excited to be developing content with him. We've already created several titles and lined out a loose idea of our production schedule for Tru Filth for the rest of the year."
Tru Filth's first release, "Upscale Shemale," ships Sept. 18 in both DVD and Blu-Ray formats. It features five new transsexual scenes "with some of the hottest new shemales working today."
The current schedule is for Tru Filth to release one disc a month.
"We're taking it slow, because we want to get it right," Esposito said. "Our second picture won't be out until October. It's gay, with good-looking college-age guys, with some interracial. The next one will be fetish, with leather and lace."
Future plans call for websites serving each niche, with separate microsites for each title.
For more information on Tru Filth, visit the Tru Filth website .