The promotional tour coincides with the Dutch celebration of Queen’s Day. The holiday, originally a celebration of the Queen’s birthday, can draw between 500,000 to 800,000 to Holland for its traditional open-air markets and all night parties.
Planned events include several European mainstream and adult men’s magazines conducting interviews with Private models during a “breakfast in bed” press conference.
The performers are also scheduled to appear on Holland’s RTL national TV station and will be interviewed on Radio 528.
On Queen’s Day, which is April 30, the models will board a Private.com and PrivateCash.com-sponsored canal boat for an exclusive webmasters’ party.
“This is the first stop of our European tour with our Private Sexclusives,” Private Director of Marketing Giles Hirst said. “We’re building them up to be the faces of the Private brand and raise awareness — not only for the girls, to build up their fan bases, but also to help the consumer identify more with our brand and drive regional sales of all our DVDs and titles starring our Private Sexclusives.”
Next stops for the Private Sexclusives European tour are London, Paris, Madrid and Barcelona, Rome, and Berlin, from May through October.
For more information, visit the Private website and click on the “community” tab.