Burman, who has an extensive background in strategic marketing, business development and traffic development, brings more than eight years of online experience to the studio.
“Jody’s enthusiasm — along with her extensive skill set — made her a perfect match for our team,” Bel Ami’s COO Stuart Davis said. “She will build on our existing relationships and work to expand our online presence.”
Burman will be charged with revamping and strengthening the Bel Ami affiliate program, while exploring new partnerships and overseeing the company’s online marketing.
“I am very excited,” Burman said. “Bel Ami is the premium brand on the market with the most revered and exclusive content. Their models are amazing and the content is spectacular. I expect to take their online presence to the next level.”
Referred to the position by “friends at Cybersocket who thought [Bel Ami] and I would be a great fit,” Burman met with owner George Duroy and North American liaison Lucas Kazan.
“They brought me over to Prague for a couple of weeks to meet the team and see how the operation was run,” she said. “Needless to say, the team — which is headed up by COO Stuart Davis — is just amazing. They are a group of really talented and hard working individuals. They are a family over there — one in which I instantly felt a part of.”
Bel Ami has been producing movies for 15 years and BelamiOnline.com , its flagship website, was created in 2001.
“But it’s been in its current form since 2004,” Burman said.
The new version of Bel Ami's affiliate program, BelAmiCash will be released in time for the Phoenix Forum, held in late March, with a new members’ area for BelAmiOnline.com following shortly after.
“A lot of good things are coming up for webmasters,” Burman said, as she hinted about upcoming plans. “In addition to the new affiliate program, we are planning a new promotional site to help our partners promote the site better.
“On the production side, lots of new movies including the soon to be released ‘Some Like it BIG’ and ‘French Kiss,’ both of which promise to be big hits this year.
“Finally, our partnership with AYOR Studios for producing online content continues to be strong,” she said, “and we will soon be adding even more variety to our online offering, including updates almost every day.”
Burman will make her debut at the XBIZ Hollywood Conference , currently being held at the Roosevelt Hotel in Hollywood, Calif.
For more information, visit BelamiOnline.com or email Jody Burman here.