Nevada Brothel Peeved Over Ad Policy

VIRGINIA CITY, Nev. – Just outside of Carson City, where prostitution and gambling are legal, sits one of the most famous brothels, and also one of the oldest. But business at the 50-year-old Bunny Ranch took a turn this week when brothel owner Dennis Hof found that small town life is rife with contention.

Hof's beef in particular is with a Storey County advertising policy that pitted his business against other local brothels by not allowing him to advertise in the area or sponsor local events.

Storey County, a 262-square mile area and one of the smallest counties in Nevada, is also home to two more brothels, the Wild Horse and Old Bridge.

Hof is hopping mad because brothel rivals had no problem getting sponsorship deals at the local Grand Prix motorcycle races last month.

Hof contends that the hypocrisy of the local ad policy is playing favorites over competing companies.

The Bunny Ranch is a longtime supporter of the Virginia City Annual Mountain Oyster Fry, but when Hof tried to spread the word about the Bunny Ranch farther up the county line, he was rebuffed by County Commissioners, who Hof calls the most "corrupt officials in the state."

"All they're doing is showing favoritism," Hof told XBiz. "What they came up with was this regulation, but they're using it on a selective basis."

Storey County advertising policy forbids brothels from advertising anywhere in the area, including print advertising, billboards, and television ad spots. However, brothels are invited to do promotions, which include sponsorships and other behind-the-scenes contributions.

Hof is also miffed that the other brothels were never cited for violating the law even after the Storey District Attorney confirmed that current law prohibits brothel advertisements.

Many brothels tend to advertise their services across county lines through billboards and print advertising, but in-county, they are asked to keep a low profile.

"It's pretty hypocritical," Hof said. "We're just trying to understand it. I've spent a lot of money trying to promote Virginia City and it's just irritating."

In the meantime, Hof has expressed interest in taking the issue up with local officials and voters of the community, who he feels will lean in favor of enforcing fairness in county policy.

The Moonlight Bunny Ranch is credited with helping the state of Nevada pioneer prostitution in 1972. The Ranch is also the subject of an HBO reality documentary called "Cathouse" that takes viewers into the daily lives of real working girls through hidden cameras in the bedrooms of the brothel.

The Bunny Ranch is also making plans to host Primetime news anchor Diane Sawyer during a future news segment on ranch, although the dates are still being hammered out between Hof and show producers.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Ryan Keely, Nicole Doshi Topline Latest From Sweetheart Video

Ryan Keely and Nicole Doshi headline the 19th volume of "Lesbian Adventures: Strap On Specialists" from Mile High Media's studio imprint Sweetheart Video.

Wendy Raine Fronts 'Mamma Mia' Parody From MYLF

Wendy Raine stars with Eva Nyx and Quinton James in a “Mamma Mia” parody from MYLF, titled “Memories Cumming to My Mind.”

Briella Coley Makes Her Evil Angel Debut

Briella Coley has made her debut for Evil Angel alongside director/performer Richard Mann.

Jasmine Sherni Takes the Spotlight in 2-Part Brazzers Release

Jasmine Sherni stars in the two-part Brazzers scene titled “TroubleMakerzz.”

Ofcom: Age Assurance Going Live Across 'Thousands' of Porn Sites

U.K. communications regulator Ofcom said in a statement Thursday that providers of online pornography are implementing age assurance across “thousands of sites” accessible in the U.K., in response to Ofcom’s Online Safety Act (OSA) enforcement program.

Linda Lan Performs 1st Anal, Headlines Jonni Darkko's 2nd 'POV Anal Sluts'

Linda Lan performs her first anal scene and toplines director Jonni Darkko’s sequel to “POV Anal Sluts,” from Evil Angel.

Honey Play Box Debuts 'Tressa' Vibrator

Honey Play Box introduced its new Tressa multi-stimulation, app-enabled vibrator.

XBIZ Miami's Host Hotel Sold Out, General Registration Now Open

Guest rooms at XBIZ Miami’s exclusive conference venue, Nautilus Sonesta Miami Beach hotel in South Beach, are now completely sold out.

Blush Debuts 2 New Glass Plugs From 'Oh My Gem' Collection

Blush has introduced two new glass plugs, Lustre and Prestige, from its Oh My Gem collection.

EP Products Founder Don Wilson Passes Away

Don Wilson, the founder of EP Products and a notable figure in Canada's adult retail community, has passed away. He was 78.

Show More