PENNSAUKEN, N.J. — Williams Trading has introduced Wet's new "Just Add Sex" custom landing page for wholesale ordering.
The new portal enables dealers to shop and view Wet's collections individually for ease of selection.
CEO Rich P said, “As part of our Summer Launch program, we wanted to provide a simple way for approved dealers to log in, shop and order Wet products from the Williams Trading wholesale cart. This page saves time for our dealers that like to shop and reorder daily or weekly, as items can be added directly to their shopping cart.”
Williams Trading has also launched a new Wet e-learning course on its Williams Trading University e-learning platform. Topics covered include packaging, in-store selling techniques, merchandising and Wet's formulations.
Wet Lubricants founder Michael Trigg said, “Wet is incredibly pleased to once again be working in partnership with Williams Trading Co. to increase retailer and user knowledge in the adult marketplace. Education and reliable information have always been the keys to growing sales in the adult market.”
For more information, visit WilliamsTradingCo.com.