Wet Revamps Marketing With New Slogan, Packaging

Wet Revamps Marketing With New Slogan, Packaging

LAS VEGAS — Wet has revamped its marketing with a new slogan, "Just Add Sex," and redesigned its packaging for 2024.

According to a company rep, the new packaging design is sleek and modern to represent luxury, yet remains recognizable to everyday shoppers.

Added Michael Trigg, founder of parent company Trigg Laboratories, "By maintaining the core of what makes our packaging most striking and recognizable, the upgraded look meets the highest expectations of modern consumers. We have achieved the perfect balance of beauty and function."

Wet is exhibiting at Vibe Expo Jan. 11-14.

For more information, visit WetLubes.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Monster Cocks Relaunches Site

Pleasure brand Monster Cocks has relaunched its website.

Sportsheets Releases New Training Video for 'Ex's & Oh's' Line

Sportsheets has released its latest training video, titled "Ex's & Oh's Product Training," hosted by Brand Ambassador Rin Musick.

Nobü Introduces 3 Wand Massagers

Nobü is expanding its Essentials collection with three new mini wand massagers.

Svakom Debuts 'Echo 2' Finger Vibe

Svakom has introduced its Echo 2 finger vibrator.

Male Power Debuts 'Go Wild!' Collection

Male Power has introduced its new Go Wild! collection of men’s underwear.

A Golden Night in Hollywood: 2025 XMAs Shine on Adult Entertainment's Best

To paraphrase the unofficial U.S. Postal Service motto: Neither rain nor cold nor the chaos of natural disasters can stop members of the adult entertainment community from the completion of their appointed duty every January: to honor the artistic and commercial achievements of their peers.

XBIZ Expo Wraps Vibrant Weekend of New Product Reveals, Vendor-Buyer Meetings

XBIZ Expo kept the party going on the mezzanine level of the Loews Hollywood Hotel through the weekend, closing out with a final day that proved to be no less spirited an affair than the days preceding.

Tenga Names Michael Cox Sales Manager

Japanese pleasure brand Tenga has appointed Michael Cox as its new sales manager for Tenga USA.

Orion Debuts 'Magic Anal Wands' From You2Toys Line

Orion Wholesale has introduced the Magic Anal Wands collection from its You2Toys line.

2025 XMA Winners Announced

Winners of the 2025 XMAs were revealed Sunday night during a ceremony hosted by Vanna Bardot and Ryan Reid at the world-famous Hollywood Palladium.

Show More