Novoluto Obtains $2M Summary Judgment Against Lora DiCarlo

Novoluto Obtains $2M Summary Judgment Against Lora DiCarlo

PORTLAND, Ore. — Novoluto, owner of the Womanizer patent, has obtained a default judgment of more than $2 million against the Oregon sextech company that conducted business as Lora DiCarlo until its collapse in late 2022.

Local news site Oregon Business reported last week that Uccellini, the company founded by Lora Haddock DiCarlo and Doug Layman, and which marketed the sex toy brand Lora DiCarlo, lost the patent-infringement lawsuit filed in 2020 by German pleasure product company Novoluto.

Novoluto argued that Lora DiCarlo’s Osé, Osé 2 and Baci infringed on its Womanizer patent.

According to Oregon Business, Uccellini “has not filed for bankruptcy, and the whereabouts of its principals are not known; when OB tried to reach Haddock this winter, an email request bounced back and her phone number was no longer in service.”

The Lora DiCarlo collapse was recently the subject of an in-depth Fortune article by Lux Alptraum.

“It’s a stunning fall from grace,” Alptraum wrote. “Lora Haddock DiCarlo had been the subject of glowing write-ups and interviews in outlets including The New York Times, Men’s Health, Glamour, Fast Company, Wired and This American Life. Her flagship product — a high-tech ‘hands-free’ $290 vibrator called the Osé — had landed a spot on Time’s 2019 List of Best Inventions. Now the onetime media darling has disappeared from public view, leaving behind aggrieved ex-employees, disgruntled distributors and unhappy customers. Eight former employees who spoke with Fortune describe feckless management that led to shoddy product development; a toxic work environment in which employees were sexually harassed; and financial mismanagement.”

Last month, Novoluto “filed a motion for a default judgment against the company, as well as an injunction prohibiting Uccellini and those associated with it (including directors and employees) from acting against the patent,” Oregon Business reported.

On June 1, Magistrate Judge Mustafa T. Kasubhai signed an order granting that motion and Novoluto’s requested $2,165,351 in damages.

The motion stated that Uccellini failed to provide discovery and failed to defend its position, thus “frustrating the patentee’s ability to prove its case.”

Moreover, the motion added, while Haddock DiCarlo’s company “has not declared bankruptcy or otherwise formally dissolved or gone out of business, its operating status, and whether it is solvent or insolvent, and if it is in some sort of suspension or is, instead, planning to resume business activities, is entirely unknown and unknowable (by Novoluto) at this time.”

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

UK Pornography Review to Recommend Banning 'Extreme' Content

The “pornography review” initiated under the conservative government of former U.K. Prime Minister Rishi Sunak is soon expected to present its recommendations, which according to a BBC report will include banning any adult content deemed “degrading, violent and misogynistic.”

Malaysian Government Urges Tech Companies to Continue Porn Crackdown

Communications Minister Fahmi Fadzil has asked all social media and online messaging platforms with at least 8 million users to register as application service providers beginning this year.

Honey Birdette Reports Doubling Global Sales on Valentine's Day

Australian lingerie brand Honey Birdette doubled its global sales on Valentine's Day compared to last year, according to company CEO Kim Kidd.

BeYourLover Debuts 'Adult Clock Alarm' Vibrator

Pleasure brand BeYourLover has introduced its Adult Clock Alarm vibrating suction toy.

Icon Debuts 'Buzzy Buddies' Mini Vibes

Icon Brands has introduced its new Buzzy Buddies line of mini vibes.

Kheper Releases New 'Think Like a Pervert' Party Game

Kheper Games has released the new "Think Like a Pervert" party game.

Ms. Magazine Exposes Anti-LGBTQ+ Effects of AV Laws

Ms. magazine on Tuesday published an article examining how state age verification laws, promoted as a way to protect children online, are being used to censor LGBTQ+ and abortion-related content.

XBIZ Retreat Miami Set for May 12-16

XBIZ is pleased to announce that the summer edition of XBIZ Retreat will take place from May 12-16, returning to the picturesque Grand Miami Beach Hotel for the latest installment of the all-inclusive B2B retail event.

Honey Play Box Promotes Kevin Martinez to Latin America Sales Manager

Honey Play Box has appointed Kevin Martinez as its new Latin America sales manager.

Electric Novelties Debuts New 'Lockmaster' Collection

Electric Novelties has introduced its Lockmaster line of chastity devices.

Show More