CHATSWORTH, Calif. — Holiday Products has signed a semi-exclusive distribution deal with Like A Kitten for its Natalie's Toy Box collection.
According to a rep, Natalie’s Toy Box was born as a fun and creative way to empower women to own their bodies and to be strong in all aspects of their lives.
The rep added, “The company wants folks to become comfortable exploring their sexual nature and to erase the stigmas, the secrecy, the taboos, and become more vocal about what they want, need, and expect as sexual beings. Their mission is to help open and push the boundaries – whether those limits are imposed by self, media, or culture. Furthering their cause of female empowerment, the company donates a portion of all Like A Kitten (and now Natalie’s Toy Box) sales to charities and causes benefiting women and girls.”
Like A Kitten CEO Natalie Annis enthused about the partnership.
"I am so happy to be working with Holiday," she said. "I believe they will take Like A Kitten to the next level. We are so happy to partner with Holiday on the launch of Natalie’s Toy Box."
Susanna Molina, Holiday Products' director of purchasing and inventory, added, "It was love at first sight when we met with the Like A Kitten team and first saw the Natalie’s Toy Box collection. From the ‘Rosie the Riveter’ style of pin-ups on the packaging to the creative and approachable items contained inside the adorable boxes, we all predict the range will resonate with our client base."
To support the launch, retailers can request testers as well as a library of images to use in their own marketing.
For more information, contact a Holiday Account Manager at 800-266-5969, visit Holiday Products online, or email sales@holidayproducts.com.