Sliquid Earns 2 XBIZ Awards Nominations

DALLAS, Texas — Sliquid has been recognized with two XBIZ Awards nominations, for "Sex Lubricant Company of the Year" and "Sex Lubricant of the Year."

“As a wellness brand built on the promise of formulating the most natural and effective lubricants for everyone, we are deeply honored to be nominated in these two specific categories,” Sliquid’s founder and CEO Dean Elliott said.

This past March, Sliquid hit a milestone anniversary as it turned 20 years old. Elliott started the company in 2002 with a single formula called H2O which, to this day, is still the brand’s top seller. Sliquid now boasts a range consisting of three collections, including its Naturals, Organics, and Ride Bodyworx lines. The company is also the creator of theFTM wellness range, the T-Collection, with Buck Angel, and a premium lubricant collaboration, Ride Rocco, with gay adult performer Rocco Steele.

Sliquid Sparkle, the newest addition to the Sliquid Naturals collection, has received a 2023 XBIZ Awards nomination for “Sex Lubricant of the Year.” Sparkle is Sliquid’s premiere Pride-edition sex lubricant that also acts as a fundraising campaign for two North Texas-based LGBTQ+ nonprofits, whose services directly impact the rainbow community in which Sliquid’s base of operations exists. Though Sparkle is marketed as a Pride-edition lubricant, it is available to the public year-round. Similarly, the donations to these two non-profits will also be ongoing.

“We truly value the acknowledgment of our company and Sparkle by the great team at XBIZ and our industry peers,” Elliott continued. “Being recognized for who we are as a brand, in our twentieth year, nonetheless, as well as having such an important lubricant as Sparkle also nominated, is invaluable to the brand. I thank XBIZ for this recognition and am looking forward to bringing home a win for the entire Sliquid team.”

The 2023 XBIZ Awards will crown the best-of-the-best in adult Sunday, Jan. 15 at the historic Hollywood Palladium; in keeping with tradition, select award categories under Web & Technology, Pleasure Products and Retail will be presented as part of the annual XBIZ Honors ceremonies..

Voting opens Thursday, Nov. 24; click here for a full list of nominees.

Follow Sliquid on Twitter.

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