NEW YORK — Sexual wellness company Dame will release its new Dip vibrator after raising $7 million in Series A funding.
Geared toward beginner users, the Dip vibrator will retail for $49 and will be available from Dame beginning Oct. 12.
The funding comes from Amboy Street Ventures, with participation from Listen Ventures, Flybridge, Echo and Forest Road Company. The additional $7 million brings the company's total capital raised to $13 million.
"Dame is bringing the sexual wellness category into the mainstream by plowing through industrywide hurdles," Amboy founding partner Carli Sapir said. "Sexual pleasure and well-being is arguably the most stigmatized subset of our space, and when that stigma is removed from sexual health and women’s health, research, funding and solutions will pour into this underserved area. Dame is unapologetically dismantling shame around sexual wellness and, in doing so, has found incredible product-market fit."
According to a rep, the new funding will be used "to fuel the company’s focus on maintaining a loyal customer base and exploring new categories for a broader audience with more accessible and replenishable products, and to continue evolving its retail presence."
"Dame’s Series A funding round showcases the appetite and potential in the sexual wellness market," the rep continued.
"The sexual wellness market is growing by the day, which is amazing to see, given the resistance we’ve seen in past years," said Dame CEO Alexandra Fine. "We are so proud to be a part of an encouraging intimacy movement, and our hope is that our newest product, Dip, will open that door for even more people to get in touch with themselves."
For more information, visit Dame online and follow the company on Twitter.