NEW YORK — Assembled Brands has announced the closing of a $1 million senior secured credit facility with Dame Products.
“We’re thrilled to support Dame and its vision to expand access to sexual wellness and human intimacy,” said JoBeth Abecassis, managing director at Assembled Brands. “We loved the team’s focus on building a tight-knit customer community paired with top-tier educational resources.”
Recognizing Dame Products’ activist efforts, community events, research arm (Dame Labs) and educational content, Assembled Brands credits Dame with serving as a guide to exploring wellbeing through pleasure and intimacy. Since the company’s founding in 2014, Dame has been featured on numerous occasions in The New York Times, Wall Street Journal, Forbes, Vice and more.
Alexandra Fine, co-founder and CEO at Dame added, “We’re so excited to partner with Assembled Brands, as they share our passion for human-centered design and support our vision for Dame’s next phase of growth. We’re also in great company within their community of brand partners.”
Dame will join a portfolio at Assembled Brands that includes high-profile consumer brands like Wandering Bear, Buffy, Ash & Erie, Juneshine, and Richer Poorer, among others.