LOS ANGELES — In a novel approach to social media marketing, clips artist Hon3yxmilk hired true-crime cult celebrity Chris Hansen — famous worldwide for Dateline NBC's "To Catch a Predator" hidden-camera sting operations — to promote her OnlyFans account.
Hansen is one of many celebrities available through the Cameo platform to record short custom videos.
Prices start at $60 to get Hansen to read your script, including his trademark predator-busting catchphrase "Have a seat..."
Thanks @chrishansen for my onlyfans promo ; smash the link in my bio pic.twitter.com/MTHUvxRiTj
— Honeyxmilk (@Hon3yxmilk) February 13, 2020
"Chris Hanson here, of 'Hansen vs. Predator,' 'To Catch a Predator' and 'Have a Seat With Chris Hansen,'" is how the formerly blond, now silver-foxy, crime news anchor introduces himself in the 29-second video.
"I'm gonna need everyone to have a seat, because Hon3yxmilk has finally created an OnlyFans," he adds, seeming momentarily confused by what this "OnlyFans" refers to.
"Hit the link in the bio," Hansen concludes after spelling out Honeyxmilk's nom-de-online. "It's consensual… legal… remember — I'll be watching."
Less than 24 hours later, the tweet and video have over 74,000 views and over 2,200 likes — not a bad ROI for Hon3yxmilk digital marketing investment in the mid-two digits.
[Update, 4:15 p.m.: XBIZ has been made aware that other performers have also taken advantage of the inexpensive promo opportunities offered by Cameo, including findom clip artist Empress Jazzy (Twitter: @YourDaddyJazzy), who posted short custom videos by celebs-for-hire like Chris Hansen and Dog the Bounty Hunter.]