CYBERSPACE — Satisfyer and Elle Magazine have announced a successful direct marketing campaign designed to bring the premier pleasure products company to the core readership of the women’s fashion and beauty periodical.
For the first time, Elle offered 35,000 subscribers the chance to opt-in to receive a Satisfyer product with the April issue of Elle featuring Taylor Swift on the cover.
"Those who jumped on the invitation received a Satisfyer Pro Traveler, priced at $39.95, in a tailor-made pink box. The product reads, ‘The Next Sexual Revolution,’” a rep said. “This unique experience is a novel concept for the receivers of the subscription box and for the givers, Elle and Satisfyer. The first feedback confirmed that this operation was incredibly successful."
For additional details, visit the Elle Magazine landing page on Satisfyer.com. Follow the company on Twitter, Instagram and YouTube.
The Satisfyer Pro Traveler and Satisfyer Men Heat Vibration were 2019 XBIZ Awards winners, respectively, for Innovative Sex Toy of the Year and Male Pleasure Product/Line of the Year.