BROOMFIELD, Colo. — Eldorado Trading Company has announced that the latest episode of its “Eldorado Presents” series of product education Facebook live installments will showcase CalExotics.
“Eldorado Presents: Merchandising With CalExotics” is set for Friday, Feb. 15 at noon (MT.) Eldorado has partnered with CalExotics for the February’s Facebook event which will review retail merchandising tips and tricks, particularly after the holiday season.
“Successful merchandising, which includes the various details of how products are displayed and promoted throughout the store, plays a critical role in the overall success of retail businesses through improving sales,” the company said.
Lupe Martinez, a CalExotics business development executive, will be hosting the live social media event, which is open to the public, but geared toward adult retailers. Since 1994, CalExotics has been at the forefront of research and development of products to enhance the sexual experience of women, men and couples.
Participating adult retailers can engage throughout the live-stream event for the opportunity to win a variety of CalExotics products. Additionally, Martinez will announce a retail store contest that will allow one winner to earn an exclusive store visit where she will provide merchandising support and advice.
For more information about this event, visit the Eldorado Facebook event page.