ATLANTA — Luvu Brands' manufacturing factory will be the focus of Playboy TV’s latest episode for its show, "Toyride," which follows hosts Nikki and Daniel as they travel across the U.S. exploring different sex toy manufacturers.
In the second episode, the couple travels to Atlanta, Ga. for a guided factory tour with Liberator CEO and founder, Louis Friedman.
“We are very proud of manufacturing in the United States and welcome visitors to our factory,” Friedman said. “Showing people what we do here day in and day out is rewarding and makes all of our hard work worthwhile.”
The episode takes place inside Luvu Brands’ 140,000 square-foot, vertically integrated manufacturing plant. While touring the facility, Nikki and Daniel get a first-hand look at the company’s assembly process — from the fabric and foam cutting to the sewing of materials to adding the final touches.
After a rundown of the factory, the hosts escape to the Liberator showroom for additional product education from marketing manager, Angela Lieben. Nikki and Daniel get a detailed look at Liberator’s finished goods as well as a live-action demonstration.
The episode will air Saturday, April 29 on Playboy TV’s broadcast channel.