LOS ANGELES — ADAMO Ads has announced the release of its latest advertising method, in-video ads, which provide an additional revenue stream for publishers.
According to the company, this flexible ad type also gives advertisers access to a way of branding their product while enjoying overall higher CTR and conversion ratios.
“Due to a huge demand from our advertisers and publishers,” ADAMO CEO Judy Shalom says, “we have decided to extend our available ad methods by adding in-video ads to [the growing] list of features of our cutting-edge self-serve platform.”
ADAMO’s in-video ads are displayed in videos on publisher’s websites, either pre-roll, on pause, or post-roll, geo- and contextually targeted to maximize conversions and revenues.
ADAMO’s in-video ad solution is compatible with most video players, including JW Player, Flowplayer, Kernelplayer, and HTML5 players and is easy to incorporate into most websites by simply placing the ad code on the site to immediately start monetizing every video view.
Shalom explains that ADAMO is constantly striving to include innovative ad formats that allow its publishers and advertisers to benefit by generating the maximum revenue for their products and sites.
“ADAMO is always trying to understand the needs, wants and desires of all our customers while constantly analyzing the developments in our industry, but also other verticals,” Shalom says. “We are proud to be able to say that we have the right people who are attuned to what's going on in the market, who understand the technology that is available out there and apply that technology to ADAMO’s business strategy.”
ADAMO’s cutting edge self-serve platform allows users to set minimum CPMs per ad method with geo-targeting and more.
To set up a free account, click here.