MELBOURNE — Calvista has inked an exclusive distribution to sell LELO HEX condoms across Australia and New Zealand, the companies said today.
“LELO has taken another step forward with the launch of the world’s first re-engineered condom, and Calvista is excited to exclusively distribute HEX to our Australian and New Zealand retail partners,” Calvista General Manager Roger Sheldon-Collins said.
“This innovative design has revolutionized the existing market and HEX will gain acceptance and market share with our retail partners.”
LELO HEX is structurally different from other condoms on the market. The condom is integrated with 350 individual HEX-agons through its ultra-thin latex surface to help it perform different from other condoms.
The design choice allows HEX to mould to the uniqueness of the wearer and reduce the chance of slippage. But the real innovation, LELO officials say, comes in terms of safety, with each hexagonal cell having the ability to contain any potential tears.
Retailers interested in stocking HEX or other LELO products can contact Calvista at sales@calvista.com.au.