LOS ANGELES — Pleasure products powerhouse CalExotics is celebrating its show-stopping presentation for eroFame attendees, who reportedly enjoy the company’s new look and feel, new online educational portal, and its innovative new products.
According to CalExotics CEO Susan Colvin, eroFame is an important show for the company.
“This year we’ve made it even better,” Colvin says. “We have a flashy new look throughout the booth, but have also put a lot of effort into our online education, sales training and merchandising.”
Colvin explains that the new look features creative displays and point of purchase material that are perfect for the retail environment, offering new and best-selling products from more than 30 collections including Silhouette, Kits, COLT, Vivid Raw, Scandal, Pumps and more.
Another focal point is the company’s online educational portal, CalExotics Institute, which serves to enhance retailer product knowledge and increase conversion, through its product education segments presented by author and sexologist, Jaiya, which detail the best products from CalExotics and JOPEN.
The company’s global sales team attends eroFame to educate distributors and retailers on new products and practices to help retailers capture the explosive growth in the adult novelty industry.
“We’ve got so much to share at this show, it is the largest tradeshow booth that we put up worldwide,” CalExotics VP Jackie White explains. “When people come to this booth, they can see the full array of products and services that we offer, just as if they visited us in our global headquarters.”
For more information, visit CalExotics.com.