LOS ANGELES — As one of the most vibrant segments of the adult entertainment marketplace, transsexual porn is a hot topic, and one that will be explored by a panel of experts at XBIZ 360.
The adult entertainment industry’s top series of trade events, XBIZ 360, presented by CECash, takes over Hollywood’s luxurious Andaz Hotel from Jan. 13-16 for an unprecedented lineup dedicated to exploring the future of porn — with individual educational and networking tracks targeting the adult digital media, video production, retail and pleasure products markets, providing a comprehensive array of industry insights conveniently presented in a single location, ideal for today’s multi-market segment businesses.
On Thurs., Jan. 15, from 2:00-2:50 p.m., XBIZ 360 will present a special educational workshop, entitled, “TS Porn: A World of Its Own,” which will reveal how the transsexual adult entertainment industry is a unique niche with a loyal fan base and a strong opportunity for further growth.
Conducted by experienced industry insiders including Fran from ShemaleStrokers.com, Shay from Shemale.com, and Steven and Telly from Grooby.com, the panelists will discuss topics such as trans porn terminology, marketing and brand visibility, sub-niches within the industry, technology and much more.
The session will kick off with a brief overview of the TS industry, encompassing the differences between straight and TS erotica, as well as discuss trans rights issues and the terms associated with TS porn and the genre’s evolution — with the panelists outlining their experiences creating and marketing within the niche and how this process has changed over the years.
Much like the mainstream adult industry, TS erotica has many sub-niches within the niche — with the panelists discussing opportunities for targeted content production, such as regional models, specific fetishes and platforms, while sharing their successes, failures, and subsequent lessons learned in regards to content production, marketing and growth areas.
Advanced areas of discussion will analyze the current level of market competition and attrition, with the panel looking at the significant changes since tube sites and prolific content piracy became prevalent —and how this has affected business and the overall competitive landscape. Details of how the niche has managed to survive and even thrive during this storm, and the lessons that mainstream adult companies could learn from this experience.
Finally, the panel will reveal its predictions for the future of TS porn, by exposing the technologies, companies, processes and social changes that will impact TS erotica in 2015 and beyond, with a look at the resources being invested, online vs. offline marketing, forming partnerships, micro-niche content, advertising, branding and more.
The workshop is set for Studio 3 on the second floor of the Andaz hotel.
XBIZ 360 culminates in the annual XBIZ Awards extravaganza, presented by Fleshlight and hosted by adult film superstar James Deen. Scheduled for Jan. 15 in Los Angeles at the L.A. Live entertainment complex, the XBIZ Awards show is the grandest industry event of the year, and the most prestigious symbol of success, with a star-studded audience of A-list movers and shakers from the multibillion-dollar adult entertainment industry.
For more information, visit XBIZ360.com.