“There are other specialized adult conventions being held, but this is the first time that the owners and operators of every type of adult retail outlet in a city will be under one roof,” show organizer Don Waitt said.
Waitt and co-organizer John Cornetta publish Teeze Magazine, Adult Store Buyer and Exotic Dancer.
“At first glance, adult video stores, lingerie stores and adult nightclubs may seem to be different businesses, but in publishing three trade magazines for these groups we have found an incredible amount of shared interests,” Waitt said. “For example, one of our best columnists, Rick Segel, writes for all three publications and his tips on how operators can hire and motivate the best staff, and how they can find new customers while keeping existing clients on board are topics of interest to all three groups.
“Legal columns from such noted contributors as 1st Amendment attorney Alan Begner appear in all three magazines. And even our advertising vendors, like Elegant Moments and Dreamgirl International, sell their product to all three groups. It just makes sense to do one huge convention for these three groups so that they don’t have to leave their businesses numerous times during the year to attend more narrowly focused shows that don’t meet all their needs.”
Waitt has produced the Annual Gentlemen’s Club Owners Expo since 1993, which will be held in conjunction with Storerotica.
For more information on the show, click here.