WASSERBILLIG — The pjur group was represented at the consumer trade fair "Espacio Mujer – Woman’s Space" in Valparaíso, Chile, an event dedicated to women.
The pjur group marketing team coordinated with its Chilean partner and produced flyers especially for the event. According to the company, more than 8,000 visitors not only received the flyer but were also treated to a sample of pjur.
“The fair was very successful for us! The banners grabbed the visitors attention and encouraged many women to stop at our booth,” says Lisa Jones McLean, who represents pjur in Chile along with her colleagues from Importadora Integral Limitada.
Michael Kane, director of sales for Latin America, said, “Chile is such an amazing and diverse country with so many cultural and spiritual traditions that it is refreshing to see the acceptance of Sexual Health and Wellbeing becoming an open topic for discussion. We are so proud of our local partner for their dedication to their country and the pjur brand, it is a great synergy!”
The event was also catered to other female interests, ranging from family planning to nutrition and fitness, as leisure activities.