SLS Specialty Inks ‘Rock On’ Distro Deal

HOUSTON — SLS Specialty has inked a national distribution deal with Rock On sexual supplements.

The company said that with a newly revamped all-natural formula and bold marketing campaign, Rock On is poised to redefine sexual enhancement products with ingredients that promote intimate vitality and an improved sense of health and wellbeing.

Rock On features natural active ingredients including vitamins B and D, maca, ginseng and L-arginine HCL. The supplement works beyond the traditional and provides daily health benefits such as increased metabolism, energy and even calcium absorption — a known effect of proper vitamin D intake, according to SLS.

The product’s marketing campaign is designed to reinvent the category with a bold “Sell Sexual Enhancement With Integrity” slogan, reminding stores to avoid brands blacklisted by the FDA for having spiked ingredients.

“Rock On has a unique formula with eye-catching packaging and merchandising that provides retailers with key sales tools necessary to stand out in this competitive and often oversaturated category,” SLS CEO Shane Nelson said. “We’re proud to market one of the industry’s most respected brands and make it easy for our customers to introduce a new supplement brand that they — and their loyal shoppers — can trust.”

Rock On offers two distinct formulas for men and women, each available in single-capsule “pre”-performance pills, daily supplements, and instant Rock’n Shots. The products are designed to be used as a dietary supplement that provides “pre-formance” effects with electrolytes, vitamins and testosterone-optimizing ingredients, such as DHEA. Daily use is recommended for optimal results.

“The Rock On team is thrilled to have signed with SLS Specialty, a valued distributor that will help develop our brand with key market penetration and product education,” said Keith Caggiano, Rock On President.

He added, “We admire SLS Specialty’s dedication to its customers and look forward to providing ongoing support with information, sales tools and, of course, high-quality products.”

For ordering information, call (866) 379-2699 or email info@slsspecialty.com.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Eldorado to Host Bonus 'Virtual Elevation' Webinar With Nu Sensuelle

Eldorado Trading will host a second, "bonus" September "Virtual Elevation" live private webinar for retailers with Nu Sensuelle Director of Sales Conde Aumann on Sept. 24 at 10 a.m. PDT.

Magic Silk, Maia Partner for RC Panty Vibe

Magic Silk's Exposed line has partnered with Maia Novelties to release the Date Night Remote Control Panty Vibe.

Fort Troff Launches 'Toy' Blog Magazine

Fort Troff has debuted a new blog-style magazine, Toy, with real-life husbands Beau and Nick Butler as the premiere-issue cover models.

Honey's Place Now Distributing Xgen's 'Lapdance Lingerie' Line

Honey’s Place is now distributing Lapdance Lingerie, manufactured by Xgen Products.

Doc Johnson Unveils Bundles

Doc Johnson has introduced Bundles — groupings of the company's various product lines.

Zestra Arousal Oils Taps Zaawaadi for Brand Ambassador

Zestra Arousal Oils has named Kenyan star Zaawaadi its newest brand ambassador.

Magic Silk Debuts 'Evermore' Lingerie Collection

Magic Silk has introduced its new Evermore collection of lingerie from its Exposed line.

Lewis Broadnax Named Adam & Eve President

Lewis Broadnax has been tapped to serve as the new president of PHE, Inc., the parent company of Adam & Eve.

Dame Debuts Updated Vibrators

Dame has introduced updated versions of three of its vibrators.

Show More