LOS ANGELES — Grand Slam Media, a traffic brokerage firm, is revealing some methods put in place to protect advertisers and publishers from malicious code by third-parties and other potential fraud problems that may occur.
"It's very important that Grand Slam Media continues to invest in the business and the success of all our partners," said Luke Hazlewood, CEO of GrandSlamMedia.com. "Risk management and client protection is always the top priority for GSMI, because we understand the importance of proactively keeping our clients safe, to avoid problems instead of trying to solve them after the fact. That's why we continue to develop new proprietary tools and work with the best security consultants for the benefit of everyone connected to the Grand Slam Media traffic ecosystem."
Grand Slam Media said it has developed in-house real time malware scanning techniques and supplements those efforts by partnering with leading security consultants including RiskIQ, Securi and other prominent firms.
Using these methods, malicious ads are immediately flagged and removed from the network, the company said, adding that anti-fraud procedures prevent ad high-jacking or code injections and the entire security platform is augmented by continuous manual checks of ad spots from multiple geographical locations and virtually every device type.
Grand Slam Media said it has had risk-management systems in place since day one and this new evolution of the entire security framework had been in development for several months until it became fully functional during May of this year.
For more information, contact sales@grandslammedia.com or visit GrandSlamMedia.com.