Adam & Eve Offers Snapshot Analysis of Sex Toy Market

HILLSBOROUGH, N.C. — People spend $15 billion a year on sex toys, 44 percent of women between the ages of 18 and 60 have used the products and Wyoming is the No. 1 state in sex toy purchases per capita.

Those are some of the findings from Adam & Eve’s consumer-friendly independent research, “Scandalous Facts You Didn’t Know About Sex Toys” that appears on the company website.

“Gone are the days when sex toys were a taboo topic predominantly associated with a shady porn industry. Sex toys are set to match smartphone sales in the next 10 years, and much of this is due to the increasing salaries and freedom of women in America over the past few generations,” the introduction to the clever infographic states.

Some of the more interesting stats include a brief history of the vibrator — “the most popular sex toys” — with a gold, diamond-crusted pleasure wand priced at $55,000.

The chart also acknowledges that the “Rabbit”  is still today's most popular vibrator, and not surprisingly, the “Fifty Shades of Grey” phenom has sparked a surge in sex toy store sales, especially in BDSM gear.

There was some bad new for husbands. Married women are more than twice as likely to use a vibrator according to Adam & Eve.

And it appears that the lower population and colder states — Wyoming, Alaska, North Dakota, Montana, Idaho, Vermont, Maine and New Hampshire — all made the top 10 in sex toy sales, suggesting that staying indoors has its amorous advantages.

“Liberal” states like California and New York surprisingly didn’t make the top 10 cut in sales, according to the research.

Although 78 percent of women said they’ve used a vibrator, they also said they were in a relationship, which begs the obvious questions “Are their partners not doing it right,” or “Do girls just wanna have more fun?”

And if fun's the goal, toys play a large part. At least 20 percent of the women that responded said they masturbated once a week, and a healthy 60 percent own and use a sex toy.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Sportsheets Debuts 'Cougar Collection'

Sportsheets has introduced the Cougar collection from its Sex & Mischief line.

SexToyDistributing Now Shipping New 'Creature Cocks' Products

SexToyDistributing is now shipping the latest additions to its Creature Cocks collection.

Eldorado to Host Bonus 'Virtual Elevation' Webinar With Nu Sensuelle

Eldorado Trading will host a second, "bonus" September "Virtual Elevation" live private webinar for retailers with Nu Sensuelle Director of Sales Conde Aumann on Sept. 24 at 10 a.m. PDT.

Magic Silk, Maia Partner for RC Panty Vibe

Magic Silk's Exposed line has partnered with Maia Novelties to release the Date Night Remote Control Panty Vibe.

Fort Troff Launches 'Toy' Blog Magazine

Fort Troff has debuted a new blog-style magazine, Toy, with real-life husbands Beau and Nick Butler as the premiere-issue cover models.

Honey's Place Now Distributing Xgen's 'Lapdance Lingerie' Line

Honey’s Place is now distributing Lapdance Lingerie, manufactured by Xgen Products.

Doc Johnson Unveils Bundles

Doc Johnson has introduced Bundles — groupings of the company's various product lines.

Zestra Arousal Oils Taps Zaawaadi for Brand Ambassador

Zestra Arousal Oils has named Kenyan star Zaawaadi its newest brand ambassador.

Magic Silk Debuts 'Evermore' Lingerie Collection

Magic Silk has introduced its new Evermore collection of lingerie from its Exposed line.

Show More