HUNTINGTON BEACH, Calif. — Sportsheets has reported that it has experienced strong sales of its Sex & Mischief collection, in the wake of the “Fifty Shades of Grey” book phenomenon.
The company said it has seen sales approaching double days before new additions to the collection debut at the ANME Founders Show.
“Sales are massive this month and our show releases are already selling at record levels,” Sportsheets President Julie Stewart said. “To keep up to speed, we’ve ramped up production to never-before-seen levels. This kind of growth at this speed is unprecedented and absolutely exciting!”
Sportsheets has increased staff and production to assure its warehouse is full and prepared to handle sales numbers.
"We are experiencing a crush of orders like never before,” said Tom Steward, Sportsheets founder and CEO. “We hit a sales record for June that we couldn't believe and we’re on a steady track to double our sales for July. Sex & Mischief is blowing up and we couldn’t be more proud!”
Whether a response to worldwide intrigue following the release of the “Fifty Shades of Grey” erotic book trilogy or the inevitable eye-opening to the world of BDSM and fantasy play, the surge in Sex & Mischief sales has set new sales records, the company said.
“Our customers’ response to our new releases has been tremendous,” said Emily Silva, Sportsheets customer product specialist.
“We’ve never seen so many orders before a show!”
Sportsheets is accepting pre-orders for the newly expanded Sex & Mischief collection.
To order call (800) 962-4606 or email info@sportsheets.com.
For more information about Sex & Mischief, click here.
For more information about Sportsheets, click here.