The agreement covers Smash’s entire catalog of movies, which numbers more than 300. Webmasters looking for content for their sites can purchase Smash videos from WWC.
Smash Pictures is known for hardcore, niche-based content like the MILF series “Cheating Housewives,” interracial series “White Wife, Black Cock” and the nylon fetish series “Stocking Secrets.”
“We chose to acquire Smash because of quality, quality, quality,” WWC’s co-founder Moe, told XBIZ. “Smash is one of the top sellers of all the companies we have; that’s more than 120 studios.”
According to Smash Vice President Stuart Wall, the company was looking for ways to build its brand and explore new ways to distribute content.
“In just the first week of the deal the company has received more recognition,” Wall told XBIZ. “More and more people are realizing the quality of the content we produce so it’s a great addition for webmasters to purchase for their sites. We put out great stuff that people enjoy.”
WWC allows its webmaster partners to use licensed content in a variety of ways. Site owners can put their watermark on the video, edit clips, encode in any format and use corresponding high-resolution images from each Smash title for TGPs and banner ads.
“Smash’s quality is top-notch, and we’re already seeing the benefits of signing them up,” Moe said.