WASSERBILLIG, Luxembourg — pjur’s distribution partner Phatom Glory presented the pjur product range at the ADC Expo, which took place March 16-18 in Shanghai.
According to the company, the distributor’s booth featured big banners and pjur imagery, test stations and promotional events.
“The headline of the South China Morning Post bears testimony to the removal of taboos and the growing acceptance of erotic things in this part of the world,” the company said. “ADC Expo, the biggest trade fair of the erotic industry in that region, attracts more and more visitors, and has become very popular, not only among young people. Another proof, that the traditional taboos surrounding latex, lace or toys have changed a lot. Many young women are curious and interested, and have no inhibitions whatsoever about this topic.”
ADC Expo is a three-day event that takes place in the Shanghai New International Exhibition Center. This year's trade show was the ninth edition of ADC Expo, and the first time the organizers collaborated with the Chinese Foundation of Prevention of STD and AIDS, which helped to draw more attention to this non-profit organization that is very active in Shanghai and Beijing.
The expo drew thousands of attendees with more than 100 exhibitors from 20 countries.