HotMovies, a pay-per-minute movie provider, sees the event as a chance to showcase the power of digital content.
“It’s an opportunity for us to show fans of adult erotica that digital content delivery of movies is more than the future of the adult Internet,” James Seibert, director of business development for HotMovies, said. “It is already here and thriving on HotMovies.com. We want to share that exciting news.”
According to J. Handy, director of Victory Tradeshow Management, the producer of the event, HotMovies should reach a wide audience. Attendance is expected to reach up to 20,000 people for the three-day event.
HotMovies will be able to brand its name on all aspects of the show, from the tickets, to the ads to the banner, Handy said.
“We’re extremely excited to have HotMovies.com as our presenting sponsor,” Handy said. “To have an industry leader like HotMovies.com involved with the show at the presenting level is great, and I think that it really sends a message that the show is going to be top-notch.”
EXXXOTICA Miami is the first consumer-oriented adult tradeshow to be held in a convention center on the East coast. Previous shows in the region were unable to book municipally owned convention centers, restricting the total crowd, according to Handy.
The EXXXOTICA Miami show is scheduled for June 9-11 at the Miami Beach Convention Center in Hall C. Admission is $25 per day and the event is open to the general public.