“We’ve been known for our women and couples focus for so many years, and we wanted to create something special for the guys out there who like our products — but love our Scream Team,” The Screaming O partner Keith Caggiano said. “A glamour-girl calendar was the perfect idea. Each of our models has a different unique personality and the final result perfectly captures every girl’s friendly and fun attitude — exactly what The Screaming O is about!”
The Screaming O Scream Team calendar is a specialty product made to help retailers truly offer something for everyone, the company said, adding that with so much focus on female- and couples-focused shopping, many brick-and-mortar outlets will benefit from having a men-centric product display.
“We’ve been looking forward to this photo shoot for months, especially knowing we’d landed such an exclusive location and noted photographer to take the shots,” Caggiano said. “The photography is brilliant and beautiful, perfect for reaching out to a different — but just as significant — segment of the Screaming O audience.”
On two locations over a weekend, The Screaming O Girls joined celebrity photographer Dominic Petruzzi deep in the heart of Los Angeles for poolside poses that capture the young and fun vibe that has helped put The Screaming O on the map, the company said.
Among the locations featured in the shoot is one of Los Angeles’ most renowned architectural landmarks, which has been featured in big-budget shoots and Hollywood films, including “The Big Lebowski” and “Charlies Angels: Full Throttle,” the company said.
For behind-the-scenes videos of the shoot, click here for day one and here for day two.