The company said its a solo/webcam site hybrid that has "proven to be a huge success among our beta testers and its now ready to go public."
CamerellaCams is the first of two sites launching in the next few months from LiveCamCash.com.
“Camerella's look and personality are its selling point," said Derek "Dwreck" Smout, head of sales and marketing for LiveCamCash. "Her level interactivity is really what makes the site work."
CEO Abbie Sadek, who spearheaded the site, said the company used a lot of cutting edge social media tricks to make it stick.
"This site took a little longer than I expected to launch but I really wanted to offer the webmaster community a site so unique, interactive and fresh that it would sell itself," she said.
"What I'm really proud of is the marketing tools we have developed for the affiliate from cutting edge tools to custom made videos.”
The official site launch will include a free chat event Sept. 9 at 8 p.m. PST for webmasters and surfers.