The company said that the position was created for the management and marketing of the PHS brands, such as M2M, Heart2Heart, Crop Star, Gaysentials and Fresh.
Rabago’s responsibilities also include web development, social media outreach, product development and art direction.
“Raquel not only has killer skills but an amazing personality as well,” PHS Vice President Chuck Harnish said. “We are eager for her to meet all our customers at the different trade shows in the coming months! Having become known as THE full line branding company, we really felt it was important to have a top notch individual fill this role and Raquel fits the bill perfectly.”
Prior to joining PHS, Rabago worked as a graphic artist, web designer and ad campaign consultant. She has also worked in product and graphic design, consumer research and brand management capacities for the power tool brands Ridgid, Ryobi, and Craftsman.
Rabago is a graduate of Virginia Tech with a Bachelor of Science degree in product design and a minor in polymer chemistry.