Fleshlight CEO Steve Shubin said the company even created new textures for each new item, which mimic its existing Fleshlight designs.
“Those who have followed Fleshlight for several years now are aware of the Sex in a Can product line,” Shubin said. “We took that product back to the drawing board; redesigned the canister to improve both air flow and storage, re-imagined the labels and sculpted brand new orifices to match.”
The Sex in a Can items also are set at a lower price point than their larger counterparts, marked at $39.95 MSRP, and each canister is smaller, designed with humorous imagery making them collectible, a company release stated.
"While everyone is working just a little bit harder to make ends meet, we are happy to be able to launch Sex in a Can and allow our customers to get the Fleshlight experience in a way that is both affordable and highly stimulating,” Shubin said.
Sex in a Can will be available for wholesale in early October, with retail packaging planned for release later this year.
All three canisters also will be available to consumers in a package deal for $99.95.