Pink Visual President Allison Vivas said the deal wasn’t just consummated based on iPorn’s relevant domain name. “iPorn.com has demonstrated that they are forward thinking and innovative — exactly the characteristics we strive for and value highest at Pink Visual,” she said.
iPorn.com Chairman Francis Koenig pointed to the potential of the deal that brings together two leaders in the mobile porn market.
"We did a very thorough search for the best mobile content available to supply to our members, and all signs pointed to Pink Visual," Koenig said. "We even hit mobile porn review sites, like MobilePornReport.com, to check on the feedback from site reviewers and get the input of third parties, and Pink Visual's sites consistently drew high marks."
Both companies have found that publicity is key to marketing their services.
In June, iPorn.com caused a stir in the mainstream press with a publicity stunt in which the site sent five models to Apple's Worldwide Developers Conference in San Francisco.
Pink Visual has made a splash in recent months by releasing the first porn scene shot on an iPhone 3GS, and its forays into 3D mobile porn through a collaborative effort with Spatial View, the makers of the Wazabee 3Dee Shell for the iPhone.
As part of a promotion, the two companies are offering 50 percent off on subscriptions to mobile.iporn.com for the remainder of August. To redeem the offer, customers simply need to enter the coupon code "iporn" in the appropriate field on the mobile.iporn.com signup form.