“We really feel we can better service our affiliate base and reach the broader market by focusing dedicated resources on our individual internet properties,” Jurgensen said of the decision to separate operations for the two programs.
Jurgensen told XBiz he began discussions with the company’s owners several years ago about acquiring an ownership share in one of its programs. Those talks paid off recently when he made a capital investment that gave him a stake in G3X.
As an equal partner in the company, Jurgensen will now take over day-to-day operations for the program, develop its long-range business strategy and recruit new staff.
“My goals for G3X are quite modest at present,” he said. “I'm currently in the process of overhauling the platform with simplicity and exceptional conversion ratios as the building blocks for the program.”
Skorisk told XBiz that he will perform a similar role for WEGCash.
“In my new role as vice president of operations, I will be responsible for day-to-day operations, new product and business development and overall direction, focusing on new and innovative products to increase the bottom line for both WEGCash and our valued affiliates,” he said.