Many applicants, according to company owner Justin Clouse, were construction workers before the economic downturn.
The story tells of Bait & Tackle's advertising campaign, with billboards aimed at traffic leaving town ("They cost less that way," Clouse said) and of the 200 daily calls that lead to about 20 auditions.
Although many solo performers want to move into b/g scenes, the big money is in gay scenes, where Bait & Tackle will pay performers as much as $4,000 — and although the male performers are adamant that they won't do gay scenes, eventually some give in.
"Once you work here, you realize that it doesn't take that much for people to go outside their comfort zone and do whatever," Clouse said.
The entire article can be seen here.